Our Toy & Game Licensing Partners

The Walt Disney Company France

The Walt Disney Company, world leader in entertainment and media, has been in the hearts of millions of fans around the world for over 100 years. In France, The Walt Disney Company structures its activities around cinema, streaming with the Disney+ platform, television channels, consumer products, and Disneyland Paris.

Disney Consumer Products (DCP) brings beloved brands and franchises into the daily lives of families and fans through innovative products – from toys to t-shirts, apps, books, console games and more – that can be found on the Disney Store e-commerce platform, at our partners and retailers stores. The business is home to world-class teams of product, licensing and retail experts.

Netflix

We’re here to entertain the world, one subscriber at a time.

Subscribers who are more enthusiastic than ever. Whatever your tastes or mood, Netflix has your next favourite films, series and games in store – all that entertainment that nobody sees coming, but everyone’s talking about.

We achieve this thanks to, amongst other things:

Reach: we entertain over half a billion people in more than 190 countries and 50 languages, with programmes to suit all tastes and cultures.
Recommendations: to help you discover exciting programmes every time, whatever you’re looking for.
The fan community: when our series and films become cultural phenomena, you can feel it through music, books, fashion, travel and more.

Universal Products & Experiences (UP&E)

Paramount is a global leader in media and entertainment. Our brand portfolio is one of the company’s greatest strengths, spanning kids’ series, multigenerational icons, and franchises designed for adults and fans alike. The group reaches audiences in over 180 countries through premium brands such as PAW Patrol, Dora the Explorer, SpongeBob SquarePants, Teenage Mutant Ninja Turtles, Avatar: The Last Airbender, Garfield, and many more.

Paramount Consumer Products extends these iconic franchises beyond the screen, bringing their worlds and characters to life through a wide range of products — including toys, apparel, accessories, books, video games, immersive experiences, and more. Our teams work closely with top partners to deliver innovative and inspiring products that connect fans with their favorite brands every day.

By combining creativity, strategy, and passion, Paramount Consumer Products transforms every story into an exceptional experience in people’s everyday lives.

Universal

Universal brings iconic characters and stories to life by transforming the worlds of Universal Pictures, Illumination and DreamWorks Animation into innovative products, immersive experiences and retail activations rolled out worldwide.

With a rich and diverse portfolio including Gabby’s Dollhouse, Jurassic World, Shrek, How to Train Your Dragon and Fast & Furious, Universal creates unique activations through immersive experiences at its theme parks, across retail and throughout a wide range of product categories: toys, collectibles, books, apparel, home goods, consumer packaged goods, health and beauty products, gaming, and much more.

Our ambition: to create unique brand experiences that extend the magic of Universal’s stories to consumers around the world.

Universal Products & Experiences (UP&E)

Mattel is one of the world’s leading entertainment companies, bringing iconic, multigenerational brands into the lives of millions of consumers and fans for more than 80 years. Powered by legendary franchises such as Barbie, Hot Wheels, Fisher-Price, UNO, Polly Pocket and Pingu, the company has transformed its business model to become much more than a toy manufacturer: a global Entertainment powerhouse expanding its worlds across film, television, gaming, publishing, live experiences and consumer products.

At the heart of this strategy, Mattel Consumer Products extends the power of these franchises far beyond toys. Working closely with licensees and retailers, Mattel’s teams create and develop collections and experiences across a wide range of categories, including fashion, accessories, beauty, home, publishing, video games, food and many more. By combining creativity, licensing expertise and strategic vision, Mattel Consumer Products creates cohesive, engaging brand experiences that enable consumers and fans to enjoy their favorite franchises throughout every aspect of their daily lives.