Thursday, October 16, 2025
The World’s Biggest Licenses Await You at the Preshow !
The PRESHOW Noël brings together the major players in the entertainment and licensing industry to showcase their worlds and iconic licenses.
The Walt Disney Company
The Walt Disney Company, a global leader in entertainment and media, continues to highlight a catalogue of iconic franchises such as Disney, Pixar, Marvel, and Star Wars, which reach all generations through innovative products and have become indispensable — just like the character Stitch, whose phenomenal success has left a strong mark on the licensing sector in recent years.
Hari International
Hari International showcases its animation expertise through original creations that captivate a global audience, including Grizzy & the Lemmings and Mystery Lane.
Hasbro France
Hasbro France highlights a rich portfolio, combining must-have board games like Monopoly, Cluedo, and Trivial Pursuit with strong franchises such as Peppa Pig, Transformers, My Little Pony, and Nerf.
MTV Networks
MTV Networks, a historic player in pop culture, develops its iconic brands from the music and television universe, reflecting an identity always focused on younger generations.
Netflix France
Netflix France supports the international reach of its original productions through licensing, capitalizing on successes such as Stranger Things and One Piece, which extend beyond the screen through merchandise and immersive experiences.
France TV
France TV celebrates the richness and diversity of its catalogue, from successful animated series like Les Aventures de Petit Ours Brun or Les As de la Jungle, to youth programs and documentaries that resonate far beyond the screen.
Universal Studios
Universal Studios leverages blockbuster film franchises, present both on screen and in theme parks, with sagas such as Jurassic Park, Fast & Furious, and The Minions.
Warner Bros Entertainment
Finally, Warner Bros Entertainment showcases the richness of its cult licenses, from the Harry Potter and DC Comics universes to animation classics like Looney Tunes, cementing its central role in the collective imagination.
By bringing together these companies, the Preshow illustrates the power of the licensing industry and the incredible diversity of brands that fuel global popular culture.